Do you know how media, politicians, economics, and marketing control our brains?

Wire My Brain is a scientific forum for empowering an intellectual and behavioral revolution

  • Wire My Brain is about taking back our brains and applying the radical, new science of brain (neuro) plasticity and epigenetics, to take charge of life and our civilization
  • Wire My Brain is about providing paradigm-changing brain information to achieve personal success in business, finance, education, government, and civil society that works for the benefit of all
  • Wire My Brain is about becoming more highly effective by understanding the workings of the brains of others in order to collaboratively solve complex issues and secure a sustainable future

Media news, 24/7 of the worst of the worst, Ebola, ISIS, the environment, politics, business, healthcare, jobs, inequality, violence and terrorism, has put global enthusiasm for life on hold. Humanity is suffering from an epidemic of depression.

Barraged by unrelenting cable television and on-line news sources, the public is vulnerable to sinking beneath the enormity of media-hyped crises, buying into an imagined belief in their own individual powerlessness. Completely overwhelmed by unrelenting media-focused nightmares, personal power to make decisions and the leadership to repair, improve or completely change a lot of what’s not working, is undermined. Hopelessness becomes the underlying sentiment across the board.

Conversations, which might previously have sprung up around new projects, developing accomplishments, positive plans and hopes for the future, are increasingly giving way to growing beliefs about what can’t be done, and dismal days ahead. Generalized as a collective mindset of helplessness, humanity becomes physically predisposed to illness, emotionally inclined towards despair, and financially resigned to hardship.

This isn’t like a cold or the flu, where, after enduring several miserable days or weeks, the viral or nemesis disappears until the next “bug” comes home from the office or preschool. Chronic collective despondency has the capacity to generate a dangerous chronic, downward spiral in productivity, innovation, human relationships, reducing any significant will to make positive effort, individually or collectively. Getting by. Hanging on. Making do, set the standard for quality of life expectations.

Media’s relentless misery instantly and continuously activates fear responses in the brain. As a survival mechanism, those frightening images and amped-up commentaries are noted in the fear centers, which reward our attention with the naturally occurring, cocaine-heroin-like neurochemical, dopamine. As with street-drugs, dopamine is ruthlessly addictive.

Another fix generated by another news cycle ginned up with horrors of Ebola, ISIS, the environment, politics, business, healthcare, jobs, inequality, violence and terrorism, actually calms the junkie, by precluding withdrawal. Initially, cut off from media sources of fear-stimulated dopamine, addicts become bored, irritable, reactive, depressed, physically uncomfortable, and loose the benefit of from 10-15 IQ points.

Intentional quality and quantity of media dosing could be just the detox program we need to regain a voice and reassert power over policy making where it matters. If selective exposure to media of all varieties was a collective choice, the pooled resources and experience of hundreds of 309904_659071634110315_643624940_n millions could be expected to resolve what, at this moment, seems to be even our most intractable challenges.


What IS going on in the teen brain?  What causes it to function unlike the brains of children or adults?  What can help teens use their brains to be safer, healthy, happier, and more successful adults?

This link offers the power point presentation, “Teen Brains, Brilliant and Insane”, given October 13, 2014

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Dopamine Quiz


Past images of brain structures showed that the brains of people with ADHD mature later than those of people without the condition. Now researchers making use of collected data have found that the growth of connections within and between key brain networks in children with ADHD lags behind what happens in other kids the same age.
The results, published September 14, 2014Piece of Puzzle in the Proceedings of the National Academy of Sciences, by Chandra Sripada, University of Michigan, point to a reduced ability among children with ADHD to turn on and off the networks inside the brain that are involved in control and attention. The brain connections that normally help children focus simply aren’t as developed. The area, called the default network, is responsible for our stream of consciousness, or daydreaming. It turns on when we’re not actively engaged in tasks and turns off when we’re busy.
Without this ability, researchers suspect that children can’t focus on tasks or think further into the future. Their daydreaming network interrupts the area of their brain working on tasks, causing a loss of attention.
Philip Shaw, an ADHD researcher at the National Institutes for Health and unaffiliated with the study says, “We know the connections within the brain are very plastic … treatments could work by boosting these connections.”
Like muscle groups, areas of the brain respond to being “exercised” through therapies such as neurofeedback and computer-generated training. Utilizing the brain’s natural neuroplasticity, it is possible to “work out” targeted areas of neural weakness or misfiring to make big turn-arounds in behavior and cognition.


Bbrain pumping irony the end of a presentation I’m usually asked whether video games and electronic devices are good or bad. My understanding is that technology has no intrinsic value. Technological processes have three neutral components: inputs, an engine, and outputs. “Good” or “bad” technologies are scaled against our value systems.

If the outputs of the processes have relevancy, contribute to our productivity, development, and general well being, while aligning with our non-tech wisdom and ethical standards, then the new technology has value. If not, then as with anything that’s unhealthy and counterproductive, they can be discarded.

In a nut shell: As with technology, the brain is neutral. Our brains, like muscle groups, develop based on thoughts and behaviors receiving the majority of our attention. Technology can pump up intellect, problem solving skills, empathy, and collaboration, or fear, anger and aggression. It’s all about quality, quantity and intention, and it’s all our choice!


In our digital world, are young people losing the ability to read emotions?

August 23, 2014

August 22, 2014 Children’s social skills may be declining as they have less time for face-to-face interaction due to their increased use of digital media, according to a UCLA psychology study. UCLA scientists found that sixth-graders who went five days without even glancing at a smartphone, television or other digital screen did substantially better at […]

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Parenting from before conception: Babies’ health doesn’t ‘start from scratch’

August 15, 2014

August 14, 201, University of Adelaide There’s now overwhelming evidence that a child’s future health is influenced by more than just their parents’ genetic material, and that children born of unhealthy parents will already be pre-programmed for greater risk of poor health, according to University of Adelaide researchers. In a feature paper called “Parenting from […]

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June 29, 2014

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June 17, 2014

Somethings just don’t require science to confirm! This doggie-toddler schnoodle is flooding both bodies and minds with the bliss of our healthy, naturally occurring brain chemical, oxytocin. When we create it, as we do with anything we really love, it’s easy to wonder why we would settle for the other option, anxiety-charged dopamine, often delivered […]

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June 17, 2014

In the middle of the night a loud unfamiliar woman’s voice in our bedroom jolted us out of a deep sleep. “Text message from 805 467-9803.” It was 4:30 in the morning. After twenty incredibly annoying minutes fumbling around with endless setting possibilities we discovered that a feature on Mike’s new smart phone had accidentally […]

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